FLAY — Media in. Marketing out.

The Pipeline

Pour it in the top.
Posts come out the bottom.

No editing. No caption writing. No scheduling apps. One pipeline, fully automated, running while you're on the water.

1 · Pour In

Angler with a white seabass at golden hour

Captains and crew upload straight from their phones — trip photos, deck videos, whatever they shot. Raw, unsorted, unedited.

2 · The FLAY Engine

FLAY

AI Engine

✓Sees every frame — AI vision analyzes each photo and video the moment it lands

✓Identifies the catch — species, the fight, the crew, the moment worth telling

✓Scores quality 1–10 — blurry, dark, or junk shots never make it through

✓Writes the copy — grounded in what's actually in the photo, in a voice that sells trips, not AI filler

✓Builds your pool — a curated library of ready-to-post content, always fresh, never repeated

3 · Out The Other Side

SixPack Fishing

Posted automatically · today

Angler holding a large dorado aboard the NOMAD

Gold and green off the rail — that's a dorado. Bull dorado like this one don't happen by luck alone. Private charter, experienced crew, and knowing where to look. This fight's yours, not shared with forty strangers.

Facebook Instagram YouTube Scheduled

This is a real post, written and published by FLAY — photo, caption, and schedule. No human touched it.

What's Under The Hood

Built to run your marketing
while you run the boat

🎯

Ruthless Curation

Every upload is scored 1–10. Only strong content enters your posting pool — the junk gets deleted before anyone sees it.

🐟

Knows Your Catch

Species identification, the fight footage, the crew moments — FLAY understands what's actually happening in the frame and writes about that, nothing invented.

✍️

Copy That Sounds Human

Hooks under 125 characters, real selling copy, your phone number, your booking link. No hashtag soup, no robot voice, no fake urgency.

📅

Posts Itself, On Cadence

Set how often each channel posts. FLAY pulls from the pool, publishes on schedule, and never posts the same content twice.

🎬

Video Too

Deck videos get the same treatment — analyzed frame by frame, captioned around the action, thumbnailed and queued for your channels.

⚓

Fleet-Ready

Multiple boats, multiple captains, multiple brands — each with their own uploads, channels, and voice, fully separated under one roof.

Pour it in the top.Posts come out the bottom.

Built to run your marketingwhile you run the boat